price leadership
noun[U]
ukusMARKETING
thefactof onecompanydecidingon apricefor aparticularproductorservice, which is thencopiedby othercompaniessellingsimilarproductsorservices:
When onecompanyisdominantin themarket, it will often be in apositionofpriceleadership.
 This example is from Wikipedia and may be reused under a CC BY-SA license.
This example is from Wikipedia and may be reused under a CC BY-SA license.